COLOR ME CHAD was founded in 2011 intent on creating the perfect vegan lipstick. Incorporating 10 years of client feedback from his time as a makeup artist selling the cosmetics of major brands he believed it was possible to provide a high quality lipstick that would meet the needs and exceed peoples expectations.
Also vegan, he could see there were limited if any cosmetic options available. Unable to find a lab that could produce to his specifications Chad went to work on his own formula. Consulting with Materials Scientist Andrew Guo and cosmetic chemists he introduced Brooklyn’s first and only handmade vegan lipstick.
Carefully crafted in small batches from real plant waxes and oils these lipsticks are fully-pigmented, matte, light-weight, long-wearing, hydrating, naturally water resistant and cruelty free.
Live intentionally. Apply liberally.